Andrew Pallett (Urban Alpha)
Entrepreneur: Andrew Pallett
Business: Urban Alpha
Urban Alpha is a designer menswear retailer selling branded products through its website with a vision to change the accepted standard for e-commerce. By building a website that combines exciting content with its products, the business intends to change the online retail industry by allowing them to contribute to content and get customers more involved with their purchases online.
Launched on 1st November 2011 after nearly 3 years market research, the business is currently working on:
- creating interactive men’s style guides that thrive on customer submissions and
- expanding the product range exponentially to offer a wider variety of menswear products
While focusing on growth, the plan is to build up a solid foundation before taking on the big players in the online retail industry.
Andrew Pallett of Urban Alpha.
You can follow Urban Alpha on Twitter @urbanalpha
Elevator Pitch Video
You can watch Andrew's elevator pitch video again in the video player in the top right-hand corner of this page.